Entrepreneurs or Companies should submit a business plan: Ideally, the business plan should contain the following
(but depth of content will vary by stage of company):
  • general business description / concept
  • core value proposition
  • description of product / technology / service and operations
  • competition
  • regulatory or other exogenous market considerations
  • sales and marketing strategy (if later stage)
  • historical background
  • stage of development
  • management team (names and background)
  • amount of financing sought and current burn rate
  • current and projected financials
  • contact information
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